Top 3 Staging Mistakes Home Sellers Make

When it comes to selling a home successfully, there are two key factors to take into consideration:

• Price
• Presentation

Sellers or real estate agents often hire professional stagers to optimize the influence they have on the buyer’s perception of the property. Of course, a well-staged home can improve the selling price as well.

However, the relationship between seller/agent and stager can go terribly wrong and discourage the sale too. Here are the top three staging mistakes that we often see in the selling world.

 

Choosing A Stager Based On Price

 

When it comes to a serious investment like selling a home, price should never be the sole determining factor. Select a stager that offers the cheapest services and you might just end up sabotaging your own sale. In the long run, this could cost you some seriously lost equity that could have been made up for by spending a bit more initially.

The skills, resources, and experience of a stager are far more important than the price. Typically, the price equates to the quality of service they can provide. While you should certainly consider cost, you must also consider the expertise, professionalism, and portfolio of your stager.

 

Using Amateur Photography

 

While the latest smartphone camera technology may be impressive, it still doesn’t match up to the quality that comes from a professional camera in the right hands. When it comes to intaking home information, people are highly visual creatures.

Buyers often gravitate towards sharp and professional photography that highlights all of the best features of a home. As a seller, you must either find a way to take these professional photos yourself or hire someone who knows what they are doing to help optimize your listing.

 

Disrupting The Stage

 

So you’ve spent the money to have your home staged in a professional manner. The last thing that you want to do is go in and start moving things around. It is key that a home remains in the same condition once the property has been put up on the market.

Many professional stagers have contract clauses that prevent clients from moving or altering items within the staging. Not only could this deter buyers from making offers on your home, it could also create a bad reputation for the stager.

If you spend the money to hire someone who is a professional in the staging field, it is important that you trust their instincts and experience.

 

Bottom Line

 

The majority of buyers will consider quality over price. The presentation and marketability of a home are two very important elements that cannot be overlooked if you are trying to optimize your sale.

Make sure to avoid these common staging mistakes and make sure your real estate agent does the same. When you invest in a professional, trust that professional to do their job and you’ll surely bring greater value to your listing.

If you have any further questions about home staging or selling, make sure to get in contact with us here at National Cash Offer.

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